“Tom, aren’t there any good management companies out there?”

That was the question posed to me by a condominium association board member circa 1988. I was in my formative years in the management business. That client knew me in my first incarnation of self-employment. I had completed a very successful plastering and painting project. I had only begun to venture into part-time, on-site management services the year before. That one question helped me to crystallize an Aha! Concept. Let me explain.

The Devil’s In The Details

I really enjoyed working with this group, even though they were rather “high maintenance.” They were enthusiastic, dedicated, and genuinely nice folks. They had an older building, the logistics of which amplified the inequity of scale faced by most small associations. They had a central HVAC plant to serve less than 30 units. The units were large and spread through only four stories, so even the cost per unit for roof maintenance and eventual replacement was much higher than most buildings.

There were other factors that added to this condominium’s challenges. Most units were owner-occupied. There was a seven person board, and there were several active committees. In a way, this was the perfect condominium – it seemed like every unit owner was involved! But this led to an unintentional consequence. At only 20+ units, they didn’t seem to justify much of an on-site maintenance or management presence. All that active participation meant that volunteers were in the details of every facet of the operation, which led to innumerable questions and a desire for fast and detailed response. Off-site “cost-effective” management and engineering services were always going to be reactive. This group was never going to be satisfied with the status quo. I knew a little about the history of that condominium, and knew they had already fired most of the companies I would have recommended at the time.

The Aha! Concept – System or Performance?

I’ll always remember this client because it helped me to formulate a frame of reference that became a core issue for much of my consulting work ever since. I noticed that most boards defaulted to a common position when something was wrong. They tended to conclude that they were getting lousy results because somebody wasn’t doing their job. This was one of the first clients to help me realize that you have to figure out if you’ve got a system problem, a performance problem, or a combination of the two. Until you figure that out, you are always answering the wrong question. It is unlikely you will get the results you seek. My 1988 client needed to find a way to get more proactive attention (and pay more), or lower their expectations. Status quo approaches were never going to give them what they wanted.

It’s Not Easy

It can be tough for volunteers serving on a board to see things clearly to determine the root of their dissatisfaction. There are a myriad of potential reasons why.

• It’s not their full-time job. They may lack the time or expertise needed to accurately diagnose the situation.
• They may be too close to the situation to see it clearly.
• They may have been fortunate to have had an excellent manager or other service providers who regularly exceeded the specifications of their agreements. Great performance can mask a deficient system. God help the next good, but not great, manager…
• They may be resistant to the idea that it might cost a little more to get what they need, exacerbated by a market flooded by management companies inclined to over promise and roll the dice.
• They may not recognize that all associations have life cycles. The systems that met yesterday’s expectations may not be able to handle today’s realities, much less tomorrow’s. Of if only I had a dime for every time I heard “Well we’ve done just fine with x for the last ten years, we shouldn’t need it now.”
• There may not be many free thinkers out there prepared to offer creative solutions, or companies geared up to offer those customized services, especially to a smaller association.

Fresh Eyeballs

It may be time to take a fresh look. Seek out and listen to innovative ideas. Take advantage of opportunities to network with other volunteer leaders. See if your city, county or state facilitates programs for board members. The Community Associations Institute is an excellent resource for any community association. CAI Press includes a hugely diverse library of material. Professionals in the field and volunteers contribute articles and educational seminars through CAI National and local chapters. An underutilized feature of CAI membership for volunteers is the networking aspect that is available through participation in local and national programs

If nothing seems to be working, don’t give up or settle. Maybe most importantly…don’t assume. Dig a little deeper. Look a little harder. You might just find what you really need.